The Goldbaby studio is located in Auckland, New Zealand. Owned and operated by Hugo Tichborne, who has worked professionally in audio for over 30 years. Goldbaby was started in 2006 after a shoulder injury left him unable to work in film and TV location sound, which he had been doing for 12 years. He had built up a nice collection of synths, drums machine, and studio gear over the years and had been using samplers since the early nineties.  Underwhelmed by commercial sample packs and mystified as to why they often cost so much, he decided to start creating his own.

With a passion for all things audio and a love of vintage drum machines, synthesizers, samplers, vinyl, tape, and music technology, Goldbaby has a fantastic reputation for creating useful and inspiring sample content for use in many different genres of music. In demand by leading software & hardware companies for sample content, Goldbaby has had the pleasure of working with: Native Instruments, Elektron, Ableton, ISLA Instruments, FXpansion, Dave Smith Instruments, iZotope, Presonus, and XLN Audio.

"Goldbaby Productions supplied us with sample content and patch design for Guru and Geist, our flagship beat creation workstations. The quality of their work is outstanding, and their sounds and programming really show off the potential of our products. I can highly recommend their work and will gladly use them again for future projects". Angus F. Hewlett Managing Director (CEO) FXpansion